Archer Daniels Midland
2023

Campaign:
Naturalis - Long Live the King
LATAM
ADM®
Pets are the kings of our homes. It's their territory and they know just how to keep us under their rule.
It is only fitting that they would choose Naturalis, a natural, organic pet food, completely devoid of dyes or flavorings. With such a healthy composition, they will be able to have long, healthy lifes, just like some other famous monarchs.

︎ Published in Lürzers Archive Issue 3.2023

Project: Advertising/Poster/OOH
Role: Creative director/Head of Art
With: Cassio Guiot, Rodrigo Mahs
Agency: Cappuccino Digital | IPG DXTRA





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